Guides

How to make the video you actually need

Each guide covers one format end to end: what to gather before you start, how to structure it, what the finished cut contains beat by beat, and the mistakes that cost you the view. Every one is backed by a baz skill that already encodes those decisions, so you can follow the steps by hand or hand them to an agent.

baz is a library of video skills: context files that teach an AI agent a specific motion-graphics style, so it can rebuild that video for your product, with your brand, from your inputs. Run a skill inside your own coding agent — Claude Code, Codex — or directly in the baz editor.

Launch films · landscape 16:9

How to make a product launch video

A practical guide to making a ~60-second product launch video: what to gather, how to structure the script problem-first, and how to get pixel-faithful UI motion instead of screen recordings.

Launch video skill · ~60 seconds

Product demos · landscape and portrait

How to make a SaaS demo video

How to turn a dashboard into a cinematic SaaS demo video: word-by-word headline reveals, animated data-viz cards, and a full-dashboard zoom — without a screen recorder.

Software overview skill · 30–45 seconds

Mobile app demos · portrait 9:16

How to make an app demo video

Make a portrait app demo video that shows a real feature flow inside a phone frame — animated taps, typing simulation and a branded outro — without filming a screen.

iOS App Walkthrough skill · 20–35 seconds

Explainers · music-led, no voiceover · landscape 16:9

How to make a product explainer video

Make a 57-second product explainer carried entirely by motion and music: 27 scenes where every cut is a match cut and nothing on screen is ever still.

Supahub Ad skill · ~57 seconds

Property marketing · landscape 16:9

How to make a real estate listing video

Turn listing photos into a room-by-room property video: push-in clips, per-room navigation chips, an estate-agent voiceover, music bed, and branded title and end cards.

Property Tour skill · 45–75 seconds · premium

Finance editorial · portrait 9:16

How to make an earnings breakdown video

Turn an earnings release into a portrait finance reel: dark-navy editorial canvas, italic serif headlines, animated charts, a segment breakdown grid and a publisher outro.

Earnings report breakdown skill · 45–70 seconds

Founder stories · portrait

How to make a startup story video

Make a narration-led founder-story reel: word-by-word kinetic typography, logo carousels, founder cutouts, money counters — with a visual change every 0.3–0.8 seconds.

Startup Story skill · 45–75 seconds

Data storytelling · landscape and portrait

How to make a data visualization video

Turn screenshots, claims and numbers into a proof-led data video with real visual weight — animated charts that build one series at a time, in landscape or portrait.

Charts & data skill · 30–60 seconds

Documentary explainers · portrait 9:16

How to make an animated map video

Make a narration-led documentary map reel: aerial flyovers between locations, bold typographic pill overlays, a warm editorial palette, and one subject revealed at a time.

Historical Map Animation skill · 45–90 seconds

Launch films · music-cut, no voiceover · landscape 16:9

How to make a video like the ChatGPT at Work ad

Recreate the ChatGPT at Work launch film for your own product: white kinetic-type headline cards alternating with full-bleed product UI, every cut landing on the music grid.

ChatGPT Work Ad skill · ~100 seconds

Agentic product films · music-only · landscape 16:9

How to make a video like the Claude Cowork ad

Recreate the calm agentic-workday product film: serif manifesto, a live-typed prompt, three continuous camera zooms, and an agent that finishes the job overnight. Music only, no voiceover.

Claude Cowork Ad skill · ~80 seconds

Product tours · narrated · landscape 16:9

How to make a video like the Ramp ad

Recreate the Ramp product tour: a black ident with a word ticker, chaptered title cards, recreated UI demos with cursor clicks, a customer logo wall and a wordmark outro.

Ramp Ad skill · ~2 min 30 s

AI capability films · music-cut · landscape 16:9

How to make a video like the Grok 4.5 ad

Recreate the Grok launch film: capabilities revealed through a typed prompt bar, collapse-to-line plate transitions, a growing device stage and a wordmark wipe over a photographic sky.

Grok 4.5 Ad skill · ~56 seconds

B2B software ads · music-led · landscape 16:9

How to make a video like the Outbidd ad

Recreate the Outbidd B2B ad: full-bleed kinetic type on near-black alternating with product UI on white, three colours total, and every cut landing on a drum hit.

Outbidd Ad skill · ~63 seconds

App tutorials · music-cut · landscape 16:9

How to make an app tutorial video

Frame your app tutorial as a text conversation: a friend hits a problem, gets told about your app, and the thread returns for the payoff. Every cut a match cut on the beat.

SMS Story App Tutorial skill · ~30 seconds

Brand systems · 15 seconds · landscape and portrait

How to make a brand motion film

Turn one product mechanism into a 15-second typographic motion film: a single protagonist travelling through causal forces to a resolved, approved final claim.

Beamline Brand System skill · 15 seconds

Brand stories · portrait 9:16

How to make a brand video

Make a portrait-first brand story with more attitude than a product demo and less noise than UGC — one point of view, strong type, and a rhythm you can repeat.

Branding video skill · 20–40 seconds

Sound design · reference reel · landscape 16:9

How to add sound effects to a motion graphics video

The sound-design grammar for motion graphics: which effect fires on which visual trigger, how densely to place them, and the reference reel that demonstrates each one.

Sound Effects Skill skill · ~57 seconds (the reference reel)

Practitioner content · narration-led · landscape 16:9

How to make a financial advisor video

Make a landscape editorial reel for a financial practice: a hero-counter hook, numbered rules delivered as sentence-locked chart scenes, and an advisor outro card.

Financial Advisor content skill · ~58 seconds

Head-to-head finance · narration-led · portrait 9:16

How to make a stock comparison video

Compare two public companies in a portrait reel: animated revenue, free cash flow, stock, valuation, margin and ROE panels under a pinned dual-logo header.

Head-to-Head Finance Comparison Reel skill · ~54 seconds

Research and reports · narration-led · landscape 16:9

How to make an isometric data report video

Turn a research report into a white-canvas isometric line-art video: dotted grid, a single accent colour, painter-sorted iso cubes, and one narrated sentence per scene.

Isometric Line-Art Data Report skill · ~53 seconds for nine findings

Concept explainers · narration-led · portrait 9:16

How to make a concept explainer video

Teach one abstract idea in portrait: walk a cast through a worked example with concrete numbers, word-by-word pops synced to narration, and a two-act structure that loops closed.

Explainer Story skill · 80–90 seconds

Short documentary · narration-led · portrait 9:16

How to make a documentary explainer video

Make a narration-led documentary reel that flies over locations in sequence, stamping each with a three-tier pill system: place name, quantified fact, and the tension claim.

Internet cables documentary skill · ~61 seconds for seven locations

Editorial satire · single scene · portrait 9:16

How to make a satirical news video

Turn one news article into a 20-second portrait editorial reel: an AI-painted caricature scene with ambient cyclical motion, a bottom-pinned brand panel, and a locked music bed.

Satirical News Reel skill · 20 seconds

Deep-tech editorial · portrait 9:16

How to make a deep-tech threat reel

Make a portrait editorial reel about an emerging technical risk: a cinematic strike in the first two seconds, always-on layered motion, and a six-beat escalating argument.

Quantum-Threat Reel skill · ~62 seconds

Do not see your format?

These guides cover the most-requested formats, but the skill library is larger — earnings reels, UGC ads, documentary explainers, brand films, sound-design showcases and more. Browse the full library, or describe the video you want and let an agent pick the skill.